Typical cost per action arrangements include the advertiser paying per lead, per sale, or when a form is completely filled out.
Financial and business terms. 2012.
Cost per action — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Cost Per Action — У этого термина существуют и другие значения, см. CPA. Cost Per Action (англ. цена за действие) модель оплаты интернет рекламы, при которой оплачиваются только определенные действия пользователей на сайте рекламодателя. CPA модель… … Википедия
Cost Per Engagement — (CPE) is an online advertising pricing structure introduced into the market in 2008. [ [http://www.techcrunch.com/2008/07/09/videoegg launches new video ad units maybe youtube should pay attention TechCrunch] , TechCrunch (2008 7 9)] Differing… … Wikipedia
Cost per click — (CPC) is the amount of money an advertiser pays search engines and other Internet publishers for a single click on its advertisement that brings one visitor to its website.ee also* Ad serving * Click through rate (CTR) * Compensation methods *… … Wikipedia
Cost per impression — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Cost per engagement — The term Cost Per Engagement was originated in late 2006 by Highedge, Inc., the company that developed the Brickfish social media advertising network. Highedge, Inc. owns the Cost Per Engagement trademark. Cost Per Engagement is the online… … Wikipedia
Cost per mille — For CPM related to internet marketing, see Cost per impression ECPM redirects here. It is also short for European Christian Political Movement. Cost per mille (CPM), also called cost ‰ and cost per thousand (CPT) (in Latin mille means thousand),… … Wikipedia
Cost per Activity — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Cost per Lead — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Value Per Action — (VPA) refers to an online marketing business model similar to the Cost Per Action (CPA) model. While Cost Per Action provides a low risk arrangement in which the seller only pays an advertising fee when a consumer takes action (such as purchasing … Wikipedia
